An exciting start to Breast Cancer Awareness Month
Cosabella has been a long-time advocate for breast cancer awareness. This year, Cosabella is excited to announce a brand new partnership with the Council of Fashion Designers of America (CFDA) for their Fashion Targets Breast Cancer initiative. Now in its 22nd year, the FTBC raises funds and public awareness for breast cancer on a global scale.
The Fashion Targets Breast Cancer® (FTBC) name and symbol were created by Ralph Lauren. FTBC was first presented in the U.S. in the spring of 1994 during New York Fashion Week. Since then, the FTCB has become a recognized and important charitable brand and has enjoyed a variety of successful partnerships and associations. CFDA members have designed special FTBC-branded or inspired merchandise, past contributors and supporters include Derek Lam, Calvin Klein Collection, Gisele Bundchen, and Naomi Campbell,
A post op bra that is making a difference
Cosabella is contributing to the effort by reimagining the traditional post op bra: The Happie. How does this help? For every Happie sold* during October, Cosabella is donating 20% of the proceeds to the FTBC initiative. Proceeds from the Fashion Targets Breast Cancer campaigns provide help to all women concerned about and/or diagnosed with breast cancer by providing access to reliable health information and quality health care, and by supporting the distribution of innovative information, education, and outreach.
NEVER SAY NEVER HAPPIE™ FRONT CLOSURE BRALETTE
This bralette is a specialized support garment made specifically for post-operative patients. The latest addition to the beloved Never Say Never collection, this garment serves the dual purpose of being both a comfortable and beautiful post op bra. The Happie was designed with a frontal closure and engineered to be ultra-lightweight to ensure comfort for everyday wear. Cosabella is excited to offer mastectomy patients comfort, support, and compression in a range of sizes from Small to 3X, while also being attractive and easy to wear.
Cosabella also offers a range of other post-surgery bra options of soft and supportive wire-free bras.
Available at major department stores, boutiques and on cosabella.com
**20% of sales of the Never Say Never Happie Bralette in Deep Ruby from Cosabella.com and Cosabella Flagship stores will be donated to the organization. 10% of sales from wholesale purchases will also be donated.